OneTwo20 Entertainment entrusted our agency with an exciting challenge – to champion their film, ‘Vampire Dad,’ during its streaming release window. With the pandemic curtailing its theatrical run, we embraced a longer-term strategy for the video-on-demand release.
Collaborating closely with their PR team and leveraging the talents of our in-house creatives, we embarked on a journey to promote the film on Facebook and Instagram. Our aim was to capture the playful and campy essence of the film’s unique 1960s underworld-tiki fusion world. Guided by the established look and feel envisioned by their creative teams, we not only created compelling assets but also skillfully maintained the film’s distinctive voice throughout our promotional efforts.
In essence, our mission was to ensure that “Vampire Dad” not only thrived within its niche but also resonated with a broader audience during its digital release.
Content Creation, Home Showcase, Masonry, Social Strategy